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Writer's pictureShalena

A little know truth about Adidas and Puma.

Updated: Oct 26, 2022

It all began in the 1920's when the Enemy Brothers created Adidas and Puma very well know shoe and now Athletic Apperal companies. But what most Don't know is that the brothers Adolf and Rudolf know as “The Enemy Brothers” (Adolf and Rudolf Dassler)battled each other because Rudolf retaliated by denouncing Adolf to the Allies for allegedly assisting the Nazi war effort during World War Il. Rudolf’s retaliation was because Adolf sent Rudolf serve in the war. The company was originally named Puma but after the was Adolf as known as Adi took his part and founded Adidas. From there they become rivals within there own communities and abroad. Both brothers were very political and in the joined the Nazi Party and supplied shoes for them to fight their racist war some media outlets are reporting. Source :Business week :


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